If you were the product manager for LinkedIn's job posting feature, what key performance indicators would you focus on?

Describe

• LinkedIn's job posting feature allows employers to advertise vacancies and reach out to potential candidates.
• The feature's goal is to connect employers with the most suitable candidates efficiently, thereby facilitating successful hiring.

Feature Goals

• Increase the number of job postings.
• Enhance the quality of job postings.
• Increase the number of applications per job posting.
• Improve the match between job requirements and applicant profiles.

Success Metrics

Is the feature discoverable and are users using the feature as intended?

• Number of job postings created.
• Number of unique employers posting jobs.

Is usage of the feature growing?

• Growth in the number of job postings over time.

What is driving usage of the feature?

• Job postings by industry, role, and location.

Does the feature increase engagement?

• Average number of applications per job post.
• Number of views per job post.

Does the feature improve the match between job requirements and applicant profiles?

• Ratio of qualified applications per job post.
• Hiring success rate - number of job posts leading to successful hires.