Hello folks: after a brief hiatus, we are back with the TPF weekly AMA series! This week, we were glad to welcome Shikhar Saxena, who currently works as a Group PM at Meesho.
Shikhar is a graduate from IIT Guwahati. He has worked at various startups in the past – he was the founder of Zaffingo, and he led product and growth at Printo.in. He finally jumped into social commerce at Meesho -starting as an APM in 2018, to growing a Group PM today. He knows all about building for Bharat i.e. for the 100 millions users in tier 2/tier 3 cities and towns in India.
So, without any further ado, let us jump right into it:
How to get into (and thrive) in Product Management
In every AMA we host, we typically get a good amount of questions about how one can enter Product Management. And so was the case this time as well – a good chunk of questions were geared around entering Product Management, what resources a PM aspirant should follow, and what the right time is to switch into the PM space.
Here is what Shikhar had to say for such questions:
Building for Bharat
It’s no secret that the people living in Tier 1 cities in India experience a quite different life than those in Tier 2 and Tier 3 cities/towns. Startups have traditionally focused most of their energy on building products with the Tier 1 user in mind. However, of late, there has been a shift. More and more startups are beginning to build for the Tier 2/Tier 3 user. After all, a good chunk of the 130 crore population of India lives in these cities/towns. And Meesho is at the forefront of this ‘Building for Bharat’ movement.
There were a fair few question in the AMA around this – how do PMs keep their personal biases aside while building for these Tier 2/Tier 3 users? How do PMs go about immersing themselves in their situations to build empathy? And finally, what unique challenges does a PM who is building for such users face?
Here is what Shikhar had to say about this:
Life as a PM at Meesho
The rest of the questions in the AMA were geared around Shikhar’s personal journey, and his life as PM at Meesho. Some folks were curious about his transition from Printo (his startup) to Meesho. Others were curious about experiments and projects he has led (in particular, experiments that he was convinced would succeed, but didn’t). Finally, there were questions about special AHA moments for users at Meesho that he still cherishes.
Here is what Shikhar had to say about his journey to becoming a PM:
Want to join the next conversation? We’ll be having another Product Chat soon, get your invite to our Slack community to get all the details. See you inside.
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